Sun Surf's 2025 model inherits the charm of vintage aloha shirts. Sun Surf is a brand that analyzes its vast collection of vintage aloha shirts and pours a strong commitment to the techniques and processes of each and every piece. This is the 2025 spring/summer model "PANIOLA TOWN" from Sun Surf. Sun Surf's aloha shirts are known as masterpieces that are popular with a wide range of people, including American casual fans and aloha shirt collectors, because they reproduce the charm of vintage aloha shirts in every detail, including their design, fabric, and sewing. As ships from Western countries arrived in the Kingdom of Hawaii, various things were brought to Hawaii, one of which was cows, which had not lived in Hawaii until then. Since then, cows have begun to be raised, but due to the climate being unsuitable for cows and the lack of natural predators, the number of cows has increased and they have become wild. The cows have also started to cause damage, such as destroying fields, so cowboys from the United States were invited to teach them how to handle cows. Because they spoke Spanish, they were called "paniolos," a Hawaiian word derived from "español," meaning Spaniard, and they were highly regarded among cowboys throughout the United States.
This model depicts the exploits of the Hawaiian cowboys, the "paniolos," and the scenes surrounding them, including the scene of the cows that arrived at the port of Kawaihae being brought ashore by swimming through the sea, as well as motifs essential to cowboys, such as PANINI (wild prickly pear cacti), PIPI (cows), and LIO (horses), depicted in a humorous style.
This is also a very rare piece that depicts cowgirls dancing hula to the sound of a guitar.
The classic open collar of an aloha shirt gives it a loose feel around the neck and a refreshing look.
The back of the neck has a Sun Surf original design name tag.
The buttons are coconut buttons made by carving out coconuts.
The material used enhances the atmosphere of the Hawaiian design, and it is also attractive that each button shows a different expression.
You can also enjoy changing the appearance by hanging a loop on the small top button placed under the collar.
The chest pocket is matched with the pattern of the body, creating a sense of unity in the entire design.
Matching the patterns requires high sewing skills and uses a large amount of fabric, so it is a careful and luxurious construction, and you can feel the commitment unique to a long-established replica aloha.
The shoulders, which are likely to be stressed when worn, are strengthened with a yoke specification with an additional layer of fabric.
Pleats are provided in two places on the back to reduce the feeling of tightness when moving around the shoulders.
The hem is cut in a straight line and has a box-shaped shape, creating a well-balanced silhouette as a single piece of clothing.
The fabric is made of "filament rayon", which is characterized by its high heat dissipation and luster.
It is a typical material that many people imagine when wearing an aloha shirt, as it has a cool drape when worn and the way it flutters in the wind.
Because it is based on a vintage aloha shirt, the sizing is slightly loose.
If you want a more streamlined look, most people choose one size down from their usual size.
made in Japan
Size Chart(cm)
Size/Back Length/Chest/Shoulder/Sleeve
M(38)/69.5/57/48/23
L(40)/72/60/51.5/23.5
XL(42)/74/62/53.5/25